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Category: Pardot Admin

The End (of Pardot-Only Users) is Here

February 4, 2021 Jessica Hope Leave a comment

February 2021 marks the end of Pardot-only login access. If you still haven’t updated your integrations or users, the time to do so is running out.

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Posted in: Pardot Admin Filed under: SSO

[Recording] Getting Sophisticated with Pardot Scoring

February 3, 2021 Jessica Hope Leave a comment

Watch our recording from ParDreamin’ to learn how you can level up your Pardot prospect scoring with better and more sophisticated practices.

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Posted in: Pardot Admin Filed under: Pardot Scoring

Control Your Salesforce Connector: Limiting the data flow between Salesforce and Pardot

February 2, 2021 Jessica Hope Leave a comment

Controlling the data flow between Salesforce and Pardot (also known as “selective syncing”) is not only possible—but for many orgs, a total necessity. Learn more about how this can be done (and what to watch out for along the way).

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Posted in: Pardot Admin, Salesforce Admin Filed under: Salesforce Connector

Setting Up Handlebars Merge Language in Pardot

September 4, 2019 Jessica Hope Leave a comment

Curious about Handlebars Merge Language in Pardot? Learn more about the benefits, whether your instance is a good fit, and how to upgrade step-by-step.

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Posted in: Pardot Admin, Pardot Development

3 Tips for Better Pardot Lead Qualification

August 21, 2019 Jessica Hope Leave a comment

Once we’ve started to bring in new leads and cultivate those relationships with great content, we need to begin qualifying them.

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Posted in: Pardot Admin

Pardot Troubleshooting: False Unsubscribes

April 25, 2019 Jessica Hope Leave a comment

A false unsubscribe is when an unsubscribe is logged against a Pardot prospect record, but the recipient did not trigger it manually.

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Posted in: Pardot Admin

Evaluating your Pardot API Usage

April 10, 2019 Jessica Hope 1 Comment

Have you seen an alarming warning in your Pardot account recently? If you’ve seen this warning and you’re unsure about…

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Posted in: Pardot Admin, Pardot Development

Spring Cleaning your Pardot Account with a Database Health Check

April 6, 2019 Jessica Hope Leave a comment

If you suspect your instance of Pardot could use a little spring cleaning, start with a Database Health Check.

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Posted in: Pardot Admin

Competitor Tracking in Pardot: 3 Best Practices

March 25, 2019 Jessica Hope Leave a comment

If your journey with Pardot was a story, it would be filled with a number of familiar character types. Our…

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Posted in: Pardot Admin

Your Top 5 Pardot Training Questions Answered

March 20, 2019 Jessica Hope Leave a comment

Whether you’re brand new to marketing automation or a seasoned veteran, your roll-out plan needs to include Pardot training.

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Posted in: Pardot Admin

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Recent Posts

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  • The End (of Pardot-Only Users) is Here
  • [Recording] Getting Sophisticated with Pardot Scoring

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